what is arg in gaming

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  • What is an ARG game?

  • You’re going to be seeing more ARGs pop up very soon, so let’s explore the genre even more. The acronym ARG stands for Alternate Reality Game. An alternate reality game is a marketing campaign or a form of gaming that uses real-world elements as part of a narrative or a larger story. Essentially, An ARG is like one big treasure hunt.

  • What is Arg marketing?

  • Being a more interactive marketing experience, ARG combines the ability to get people talking with the sort of positive silliness that makes people feel good about a brand. You’re going to be seeing more ARGs pop up very soon, so let’s explore the genre even more. The acronym ARG stands for Alternate Reality Game.

  • What kind of ARG are there?

  • It鈥檚 time to have a look at the other kind of ARG: The ones with a standalone story. These are the ones that you鈥檒l find a lot more of, especially with varying scale and structure, due to the fact that they鈥檙e not bound to a 3rd party.

  • What is alternate reality gaming?

  • Alternate Reality Gaming is, according to CNET, …an obsession-inspiring genre that blends real-life treasure hunting, interactive storytelling, video games and online community…

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